project: Bang design worked with ITW – Proline to develop a new 3D brand language for it’s full selection of hand tools which are sold in Australasia’s largest hardware store chain Bunnings. The project started with a refresh of the brands logo and packaging.  We then developed a 3D brand language which was applied to all existing products. From that point new projects took shape developing innovative hand tool ideas from initial concept sketch to the retail shelves.

client: ITW – Proline, Australia

employer: Bang Design, Australia